Minhocão Wayfinding
Known popularly as Minhocão, the Elevado Presidente João Goulart is a road in downtown São Paulo that closes to pedestrians on weekends. This academic project develops signage aimed at highlighting artworks, preserving heritage-listed historical sites, and providing clear directions.
Essence & Experiments
Strategy • Wayfinding
Advisors
Prof. Daniel Trench
Collaborators
Bruna Melo • Milena Nogueira • Letícia Botelho
Thales Della Torre • Vinícius Blauth Chaim
The project creates a flexible and informative solution that adapts to Minhocão's urban flow while preserving its cultural heritage.
What's next?
